Recently I’ve had two acquaintances contact me to give them some feedback on their websites. After looking into the first website, I quickly came to the conclusion that the online website builder and host they were using was detrimental to securing decent search engine rankings.
The service ignored the most basic fundamentals of search engine optimisation. When the second person came to me, I noticed they were using the same service and realised that it must be somewhat popular. The service I’m referring to is call Wix and they claim to currently host over 6 million websites!
What? They are actually advertising that they are search engine friendly? Is this not paramount to false advertisement? Not only would I describe wix.com’s website creator and hosting service as not search engine friendly, I would suggest it is actually quite search engine unfriendly.
I can see the appeal of the service, it actually makes creating a website from scratch easy enough for most people to be able to produce something presentable, in little time. But the trouble comes when they expect search engine traffic.
Fist let me clarify, I’m describing Wix’s premium paid service in this post. I can’t imagine anyone half serious about their business or website using the free service, as you cannot use your own domain name and the free version plasters your site in wix ads.
So, what exactly makes Wix websites so search engine unfriendly? Read More